{"id":3821,"date":"2023-02-27T16:19:27","date_gmt":"2023-02-27T16:19:27","guid":{"rendered":"https:\/\/unitedfg.com\/unitedfg\/?p=3821"},"modified":"2023-03-09T14:16:57","modified_gmt":"2023-03-09T14:16:57","slug":"lee-este-checklist-antes-de-ser-exhibidor-en-una-convencion","status":"publish","type":"post","link":"https:\/\/unitedfg.com\/unitedfg\/2023\/02\/27\/lee-este-checklist-antes-de-ser-exhibidor-en-una-convencion\/","title":{"rendered":"Lee este checklist antes de ser exhibidor en una convenci\u00f3n"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"380\" src=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2-1024x380.jpg\" alt=\"\" class=\"wp-image-3822\" srcset=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2-1024x380.jpg 1024w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2-300x111.jpg 300w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2-768x285.jpg 768w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2-600x222.jpg 600w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2.jpg 1141w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Est\u00e1s emocionado o emocionada porque al fin tienes un booth en una convenci\u00f3n (<em>trade show<\/em>).&nbsp; T\u00fa sabes que es una gran oportunidad para dar a conocer tu marca, tus productos y servicios.&nbsp; Pero, tambi\u00e9n sabes que en ese evento puede estar tu competencia, que, al igual que t\u00fa, ofrecen productos y servicios iguales o similares. &nbsp;&nbsp;Por lo cual es normal que te hagas las siguientes preguntas:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00bfC\u00f3mo puedo diferenciarme de la competencia?<\/li>\n\n\n\n<li>\u00bfQu\u00e9 hago para llamar la atenci\u00f3n?<\/li>\n\n\n\n<li>\u00bfQu\u00e9 puedo hacer para que el cliente y\/o prospecto llegue hasta mi <em>booth<\/em>?<\/li>\n\n\n\n<li>&nbsp;\u00bfQu\u00e9 puedo hacer para que el <em>booth<\/em> siempre est\u00e9 lleno de posibles clientes?&nbsp;<\/li>\n\n\n\n<li>\u00bfQu\u00e9 debo de hacer para que sigan recordando mi marca una vez haya terminado el evento?<\/li>\n<\/ul>\n\n\n\n<p>A continuaci\u00f3n, unos tips generales para que te <strong>diferencies<\/strong>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/CONVENTION-KIT.jpg\" alt=\"\" class=\"wp-image-3823\" width=\"368\" height=\"464\" srcset=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/CONVENTION-KIT.jpg 627w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/CONVENTION-KIT-238x300.jpg 238w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/CONVENTION-KIT-600x758.jpg 600w\" sizes=\"(max-width: 368px) 100vw, 368px\" \/><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Primero que todo, conoce las especificaciones de tu booth (cu\u00e1l es el tama\u00f1o, lo que est\u00e1 permitido y lo que no).<\/li>\n\n\n\n<li>Conoce tu <strong>ubicaci\u00f3n<\/strong>.&nbsp; Verifica d\u00f3nde estar\u00e1 tu booth: \u00bfestar\u00e1 expuesto o escondido? \u00bfA qui\u00e9n tendr\u00e1s de vecino?, etc.<\/li>\n\n\n\n<li>Construye un espacio que se <strong>diferencie<\/strong> de todos los que est\u00e1n participando. &nbsp;\u00bfC\u00f3mo hacerlo?&nbsp; Preg\u00fantale al organizador del evento si tiene fotos de la convenci\u00f3n anterior, as\u00ed tendr\u00e1s una idea de lo que se ha hecho en los a\u00f1os anteriores.<\/li>\n\n\n\n<li>Haz un <strong>brainstorming<\/strong> con tu equipo (si no tienes uno, no pasa nada \ud83d\ude0a) Contesta las siguientes preguntas: \u00bfQu\u00e9 quiero comunicar?&nbsp; \u00bfC\u00f3mo quiero que me vea mi cliente?&nbsp; Luego crea un ambiente acorde con lo que deseas transmitir.<\/li>\n\n\n\n<li>Invierte en un <strong>backdrop<\/strong>, <strong>mantel<\/strong> y <strong>banners<\/strong>.&nbsp; Estos elementos vestir\u00e1n tu espacio.&nbsp; Te dar\u00e1s cuenta de que con unas gr\u00e1ficas espectaculares llamar\u00e1s la atenci\u00f3n, no solo de tus clientes y prospectos, sino de todos los que participan del evento.&nbsp; Te puedo recomendar el <strong>Convention Kit <\/strong>(ver imagen arriba-derecha).<\/li>\n\n\n\n<li><strong>Representante<\/strong>:&nbsp; Aseg\u00farate de que la persona que atienda tu booth conozca tus ofrecimientos y, sobre todas las cosas, que tenga una buena actitud.<\/li>\n\n\n\n<li><strong>Art\u00edculos promocionales<\/strong>:&nbsp; Escoge art\u00edculos promocionales para atraer a los asistentes.&nbsp; Selecciona uno que sea irresistible para tu cliente o prospecto.&nbsp; Para esto aseg\u00farate de que, entre otras cosas, el art\u00edculo sea \u00fatil. Para conocer m\u00e1s sobre este tema lee este <a href=\"https:\/\/unitedfg.com\/unitedfg\/2023\/01\/16\/5-caracteristicas-para-que-tu-articulo-promocional-sea-exitoso\/\">post<\/a>.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>En resumen, cuando vayas a participar de un evento, toma el tiempo para prepararte. Investiga el evento, tus competidores y qui\u00e9nes ser\u00e1n los asistentes.&nbsp; Recuerda que esa es tu primera oportunidad para impactar y conectar con tus clientes y prospectos.&nbsp; En definitiva, participar de este tipo de eventos es una inversi\u00f3n y como tal la debes de considerar.&nbsp; \u00a1\u00c9xito!&nbsp;<\/p>\n\n\n\n<p>Comun\u00edcate con nosotros si tienes dudas o preguntas.&nbsp; Ll\u00e1manos al 787-276-8405 o escribe a <a href=\"mailto:hello@unitedfg.com\">hello@unitedfg.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Est\u00e1s emocionado o emocionada porque al fin tienes un booth en una convenci\u00f3n (trade show).&nbsp; T\u00fa sabes que es una gran oportunidad para dar a conocer tu marca, tus productos&hellip;<\/p>\n","protected":false},"author":2,"featured_media":3822,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[66,58,56,53,57],"tags":[63,76,61,51],"class_list":["post-3821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artes-graficas","category-articulos-promocionales","category-mercadeo","category-negocios","category-productos-promocionales","tag-articulos-promocionales-2","tag-mercadeo","tag-promociones","tag-publicidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lee este checklist antes de ser exhibidor en una convenci\u00f3n - United Forms &amp; Graphics<\/title>\n<meta name=\"description\" content=\"Si vas a participar de una convenci\u00f3n toma en cuenta los tips que en este post te ofrecemos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/unitedfg.com\/unitedfg\/2023\/02\/27\/lee-este-checklist-antes-de-ser-exhibidor-en-una-convencion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lee este checklist antes de ser exhibidor en una convenci\u00f3n - United Forms &amp; Graphics\" \/>\n<meta property=\"og:description\" content=\"Si vas a participar de una convenci\u00f3n toma en cuenta los tips que en este post te ofrecemos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/unitedfg.com\/unitedfg\/2023\/02\/27\/lee-este-checklist-antes-de-ser-exhibidor-en-una-convencion\/\" \/>\n<meta property=\"og:site_name\" content=\"United Forms &amp; Graphics\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-27T16:19:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-09T14:16:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/TRADESHOW-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1141\" \/>\n\t<meta property=\"og:image:height\" content=\"423\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marilyn D. 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