{"id":7949,"date":"2024-07-18T16:38:40","date_gmt":"2024-07-18T16:38:40","guid":{"rendered":"https:\/\/unitedfg.com\/unitedfg\/?p=7949"},"modified":"2024-07-18T16:38:43","modified_gmt":"2024-07-18T16:38:43","slug":"que-es-el-boxing","status":"publish","type":"post","link":"https:\/\/unitedfg.com\/unitedfg\/2024\/07\/18\/que-es-el-boxing\/","title":{"rendered":"\u00bfQu\u00e9 es el boxing?"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"7951\" src=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-2.jpg\" alt=\"\" class=\"wp-image-7951\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Antes de la pandemia, estaba de moda recibir cajitas tem\u00e1ticas que conten\u00edan art\u00edculos con el logo impreso de una marca o empresa, as\u00ed como productos de belleza, ropa o de consumo.&nbsp; Con la llegada de la pandemia, la tendencia del <em>boxing<\/em> se fortaleci\u00f3 y se comenzaron a utilizar cuando las empresas estaban trabajando de forma remota y cuando surgieron los eventos virtuales.&nbsp; En el primer caso, el uso de las cajas ten\u00eda el prop\u00f3sito de comunicar a los empleados cu\u00e1n importantes son para la empresa, y en el caso de los eventos, era para lograr una conexi\u00f3n entre la marca y los \u201casistentes\u201d.&nbsp; En este post compartir\u00e9 contigo, de manera general, c\u00f3mo se trabajan estas cajitas enfocadas al mercadeo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"533\" height=\"561\" src=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-3.webp\" alt=\"\" class=\"wp-image-8018\" srcset=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-3.webp 533w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-3-285x300.webp 285w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/figure>\n\n\n\n<p>Esta tendencia, nosotros, <a href=\"https:\/\/unitedfg.com\/unitedfg\/2022\/11\/28\/5-razones-para-trabajar-con-un-distribuidor-certificado-en-articulos-promocionales\/\">los consultores y distribuidores de productos promocionales<\/a>, la trabajamos \ud83d\ude0a\u00a0 Primero se escoge la caja (el tama\u00f1o y el estilo), esta puede ser preimpresa, sin impresi\u00f3n o personalizada.\u00a0 Dentro de la caja se le incluye una tarjeta explicando el contenido y se coloca un tipo de relleno (<em>crinkle paper<\/em>) para una mejor presentaci\u00f3n. Por \u00faltimo, se eligen los productos promocionales.\u00a0 La selecci\u00f3n de \u00e9stos depender\u00e1 del mensaje que quieras comunicar; por ejemplo:\u00a0 presentar nuevos productos o servicios, la apertura de un local, un evento o simplemente para dar las gracias.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"594\" src=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4-1024x594.jpg\" alt=\"\" class=\"wp-image-8019\" srcset=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4-1024x594.jpg 1024w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4-300x174.jpg 300w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4-768x446.jpg 768w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4-600x348.jpg 600w, https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-4.jpg 1241w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Es importante aclarar y recalcar que el uso de este producto (las cajitas) no es exclusivo de las marcas grandes o compa\u00f1\u00edas multinacionales.&nbsp; T\u00fa, como peque\u00f1a empresa, puedes crear tu propio concepto.&nbsp; Te aseguro que causar\u00e1s un gran impacto porque es un art\u00edculo personalizado.&nbsp; Al hacer este tipo de <em>marketing<\/em> est\u00e1s creando una experiencia sensorial que te ayudar\u00e1 a tener una mayor conexi\u00f3n con el receptor y, adem\u00e1s, el reconocimiento de tu marca se acentuar\u00e1.<\/p>\n\n\n\n<p>La ventaja de estas cajitas es que te est\u00e1s diferenciado de tu competencia porque es un producto \u00fanico, dise\u00f1ado espec\u00edficamente para tu cliente, reflejando as\u00ed tu personalidad.&nbsp; Es decir, est\u00e1s regalando un \u201cconcepto\u201d que ata tus ofrecimientos con tu identidad corporativa.&nbsp; &nbsp;Te animo a que te adentres a esta nueva forma de <em>marketing<\/em>. Haz una cita con tu <a href=\"https:\/\/unitedfg.com\/unitedfg\/2022\/11\/28\/5-razones-para-trabajar-con-un-distribuidor-certificado-en-articulos-promocionales\/\">consultor<\/a>. \u00a1\u00e9xito!<\/p>\n\n\n\n<p><strong>Si deseas conocer m\u00e1s de este y otros temas escribe a <\/strong><a href=\"mailto:hello@unitedfg.com\"><strong>hello@unitedfg.com<\/strong><\/a><strong> y coloca la palabra BLOG en el subject line.&nbsp; Si te gust\u00f3 este post dale like y comp\u00e1rtelo.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Antes de la pandemia, estaba de moda recibir cajitas tem\u00e1ticas que conten\u00edan art\u00edculos con el logo impreso de una marca o empresa, as\u00ed como productos de belleza, ropa o de&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[58,54,59,65,35,56,53,57,55],"tags":[],"class_list":["post-7949","post","type-post","status-publish","format-standard","hentry","category-articulos-promocionales","category-imprenta","category-imprenta-digital","category-impresion","category-imprint-to-impress","category-mercadeo","category-negocios","category-productos-promocionales","category-publicidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfQu\u00e9 es el boxing? - United Forms &amp; Graphics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/unitedfg.com\/unitedfg\/2024\/07\/18\/que-es-el-boxing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 es el boxing? - United Forms &amp; Graphics\" \/>\n<meta property=\"og:description\" content=\"Antes de la pandemia, estaba de moda recibir cajitas tem\u00e1ticas que conten\u00edan art\u00edculos con el logo impreso de una marca o empresa, as\u00ed como productos de belleza, ropa o de&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/unitedfg.com\/unitedfg\/2024\/07\/18\/que-es-el-boxing\/\" \/>\n<meta property=\"og:site_name\" content=\"United Forms &amp; Graphics\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-18T16:38:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-18T16:38:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/unitedfg.com\/unitedfg\/wp-content\/uploads\/boxing-2.jpg\" \/>\n<meta name=\"author\" content=\"Marilyn D. 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